{"id":67,"date":"2013-01-21T18:50:48","date_gmt":"2013-01-21T18:50:48","guid":{"rendered":"http:\/\/localhost\/cvp_2013\/?p=67"},"modified":"2013-02-03T12:55:01","modified_gmt":"2013-02-03T12:55:01","slug":"diseno","status":"publish","type":"post","link":"https:\/\/www.originalcvp.cl\/site\/diseno\/","title":{"rendered":"Dise\u00f1o"},"content":{"rendered":"<p>El trabajo asociado al dise\u00f1o de marca tiene una importancia superlativa en cuanto al \u00e9xito o fracaso de una empresa, ya que la imagen de \u00e9sta es el primer punto de contacto con el cliente o consumidor y puede ser el \u00faltimo si el dise\u00f1o no resulta atractivo.<\/p>\n<p>La marca es algo m\u00e1s que una palabra o un logo; representa toda la percepci\u00f3n que el cliente tiene de una empresa, es imagen, emoci\u00f3n y mensaje.<\/p>\n","protected":false},"excerpt":{"rendered":"<ul>\n<li>Dise\u00f1o Imagen Corporativa<\/li>\n<li>Dise\u00f1o Logotipo<\/li>\n<li>Dise\u00f1o Packaging<\/li>\n<li>Dise\u00f1o Editorial<\/li>\n<li>Dise\u00f1o Web<\/li>\n<li>Dise\u00f1o POP<\/li>\n<\/ul>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-67","post","type-post","status-publish","format-standard","hentry","category-sin-categoria"],"_links":{"self":[{"href":"https:\/\/www.originalcvp.cl\/site\/wp-json\/wp\/v2\/posts\/67","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.originalcvp.cl\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.originalcvp.cl\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.originalcvp.cl\/site\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.originalcvp.cl\/site\/wp-json\/wp\/v2\/comments?post=67"}],"version-history":[{"count":6,"href":"https:\/\/www.originalcvp.cl\/site\/wp-json\/wp\/v2\/posts\/67\/revisions"}],"predecessor-version":[{"id":481,"href":"https:\/\/www.originalcvp.cl\/site\/wp-json\/wp\/v2\/posts\/67\/revisions\/481"}],"wp:attachment":[{"href":"https:\/\/www.originalcvp.cl\/site\/wp-json\/wp\/v2\/media?parent=67"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.originalcvp.cl\/site\/wp-json\/wp\/v2\/categories?post=67"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.originalcvp.cl\/site\/wp-json\/wp\/v2\/tags?post=67"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}